Leiden University Student Repository

Root, Jolle Rinto (2020)

Transnationalism in women magazines

Bachelor thesis | Midden-Oostenstudies (BA)

The phenomenon of transnationalism is seen in history for multiple decades. The magazine Azeema focusses on women of colour who have a bilateral background and are most of the time from the Middle Eastern North Africa region (MENA-region). Azeema and a couple of other initiatives are precursors in the sense that they focus on a group of people who formerly did not see representation of themselves in the media landscape. Via interviews and online content a context description is set up which explains how the editors of the magazine found Azeema. Due to the lack of representation and the desire to present a more nuanced picture of women from the region chief editor Jameela Elfaki started the magazine.Based in London the five-headed team started writing articles and accepting guest writers for the magazine. By means of a qualitative content analysis underlying themes and patterns of data are drafted. Five returning categories are founded when analyzing the data of Azeema’s publications...Show moreThe phenomenon of transnationalism is seen in history for multiple decades. The magazine Azeema focusses on women of colour who have a bilateral background and are most of the time from the Middle Eastern North Africa region (MENA-region). Azeema and a couple of other initiatives are precursors in the sense that they focus on a group of people who formerly did not see representation of themselves in the media landscape. Via interviews and online content a context description is set up which explains how the editors of the magazine found Azeema. Due to the lack of representation and the desire to present a more nuanced picture of women from the region chief editor Jameela Elfaki started the magazine.Based in London the five-headed team started writing articles and accepting guest writers for the magazine. By means of a qualitative content analysis underlying themes and patterns of data are drafted. Five returning categories are founded when analyzing the data of Azeema’s publications. Besides these categories Azeema’s visual material is also considered during this analysation. The researched showed how the five categories were all adding to a ‘new’ wave of transnationalism that come about by bottom-up organizations.Show less

Transnationalism

globalisation

womanhood

Author

Root, Jolle Rinto

Faculty

Faculty of Humanities

Specialisation

Middle Eastern studies

Supervisors

Bruijn, Petra de

ECTS Credits

15

Language

nl