Persistent URL of this record https://hdl.handle.net/1887/23784
Documents
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- Master thesis
- closed access
In Collections
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A SURPRISED CONSUMER IS A HAPPY CONSUMER…OR NOT: When Positive Surprise Does Not Guarantee Positive Product Evaluations
- Author
- Poimenidou Spyropoulou, Christina
- Specialisation
- ECP
- Supervisors
- Noordewier, Marret
- ECTS Credits
- 20
- Language
- en