Persistent URL of this record https://hdl.handle.net/1887/32101
Documents
-
- Master thesis
- closed access
In Collections
This item can be found in the following collections:
Creating interest in complex novel products through communicating similarity
- Author
- Rutgers, Jacqueline
- Specialisation
- MA Economic and Consumer Psychology
- Supervisors
- Noordewier, M.K.
- ECTS Credits
- 20
- Language
- en