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Psychology (MSc)

The perceived internal warmth and external warmth of a corporatereputation and the relationship with purchase intentions of the consumer

Neerbos, Sophie Alexandra van (2015)

The perceived internal warmth and external warmth of a corporatereputation and the relationship with purchase intentions of the consumer

Master thesis | Psychology (MSc)

Author: Neerbos, Sophie Alexandra van

Faculty: Faculty of Social & Behavioural Sciences

Specialisation: MA Economic and Consumer Psychology

Supervisors: Leeuwen, E.A.C. van

ECTS Credits: 20

Language: en