Hands of my Nineties, Memory and Countermemory in Post-soviet Russia

The nineties in Russia were a hectic period full of change. Gorbachev came to power and implemented new policies such as Glasnost and Perestroika. These policies had an enormous effect on the Russian economy and among other things food shortages appeared. When Gorbachev came to power, people believed in him and the promise of a better future he brought. However when the reforms turned out to have negative economical consequences, people were left disappointed. This national feeling of disappointment was later used by the state to legitimize the change in political course of the new president Putin. This demonizing of the nineties sparked a form of countermemory called ‘Flashmobs’. ‘Flashmobs’ are personal pictures of the nineties posted on social media accounts. This thesis will look at Flashmobs as an expression of reflective nostalgia for the nineties. As a form of democratic protest of people who are saying that the nineties were not all bad, and thereby creating a countermemory...Show moreThe nineties in Russia were a hectic period full of change. Gorbachev came to power and implemented new policies such as Glasnost and Perestroika. These policies had an enormous effect on the Russian economy and among other things food shortages appeared. When Gorbachev came to power, people believed in him and the promise of a better future he brought. However when the reforms turned out to have negative economical consequences, people were left disappointed. This national feeling of disappointment was later used by the state to legitimize the change in political course of the new president Putin. This demonizing of the nineties sparked a form of countermemory called ‘Flashmobs’. ‘Flashmobs’ are personal pictures of the nineties posted on social media accounts. This thesis will look at Flashmobs as an expression of reflective nostalgia for the nineties. As a form of democratic protest of people who are saying that the nineties were not all bad, and thereby creating a countermemory against the demonization of the nineties.Show less

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Hands of my Nineties, Memory and Countermemory in Post-soviet Russia