Persistent URL of this record https://hdl.handle.net/1887/76132
Documents
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- Master thesis
- closed access
In Collections
This item can be found in the following collections:
Do annoyance and task difficulty influence banner advertisements’ efficacy? An eye-tracking study
- Author
- Porcaro, Eleonora
- Specialisation
- Economic and Consumer Psychology
- Supervisors
- ECTS Credits
- 20
- Language
- en