The legacies of the 1988 Seoul Olympic Summer Olympics have been widely researched before. They include the impact on domestic policies (among which policies that impacted the relationship with...Show moreThe legacies of the 1988 Seoul Olympic Summer Olympics have been widely researched before. They include the impact on domestic policies (among which policies that impacted the relationship with North Korea), national pride and collective memory. However, the political climate between the DPRK and the ROK during these 1988 Olympics could not be in starker contrast than during the Winter Olympics in 2018, which provided an opportunity for formal talks between the two countries. This raised the question of whether or not these events could lead to changes in ethnic nationalistic sentiments in ROK society. The aim of this study is to explore how ethnic nationalism discourses in South Korea have been influenced by hosting the 2018 PyeongChang Olympic Winter Games. As existing literature showed, ethnic nationalism is still used as an argument for unification. Based on this, it was hypothesized that if the wish for unification becomes stronger, notions of ethnic nationalism in South Korean society follow this pattern. Because the PyeongChang Winter Olympics were promoting an agenda of peace and reconciliation with the DPRK, it was expected that they would reignite the flame of ethnic nationalism in ROK society. Critical discourse analysis was used to distinguish whether there were any changes within ethnic nationalism discourses before and after the 2018 Winter Olympics. By comparing studies that captured notions of ethnic nationalism before and after February 2018, it became apparent that there were no clear breakthroughs in the ever-declining importance of ethnic nationalism in ROK society. Because this result is opposite to what is expected on the basis of existing literature, this thesis therefore puts into question the relevance of the current ethnic nationalism discourse paradigm.Show less
