The role of the woman in urban Chinese society has evolved since the socialist era, when Mao was striking for a genderless society. Today, gender roles are defined in a societal framework and...Show moreThe role of the woman in urban Chinese society has evolved since the socialist era, when Mao was striking for a genderless society. Today, gender roles are defined in a societal framework and Chinese women are facing discrimination and pressures at all levels. Media in China is known to be the main source that promotes Chinese societal values, in accordance with the party’s ideology. Previous research finds that the representation of Chinese women in media with a feminist approach is an underdeveloped topic, thus not focusing on the emancipation of these women. This thesis focuses on how urban Chinese women are portrayed in Chinese media, and more particularly in Television Dramas. Conducting an analysis of the Chinese produced television series Ode to Joy (欢乐颂) through the lens of four Feminist Film Theories; the male gaze, the female voice, the female as a sign, and the female spectator, the thesis shows how this chosen case study represents the emancipation of urban Chinese women in regards to romantic relationships, professional career and gendered expectations. Moreover, it relates this representation to the existing discourse in China's urban areas.Show less
