Master thesis | Cultural Anthropology and Development Sociology (MSc)
open access
"Ad Fundum" is a research project that embarks on a conceptual journey through the world of winemaking, focusing on the affective and intrinsic values of winemakers and their relationship to...Show more"Ad Fundum" is a research project that embarks on a conceptual journey through the world of winemaking, focusing on the affective and intrinsic values of winemakers and their relationship to embodied resilience. This multimodal research, consisting of both a written article and a documentary film, aims to illuminate how winemakers navigate the challenges of an increasingly technocratic craft amidst the uncertain turbulence of climate change while maintaining a deep sense of care for their craft and the environment.The study explores how winemakers embody resilience in their daily practices, adapting to changing environmental conditions and regulatory frameworks while maintaining a deep sense of care for their craft. These vignettes, informed by participant observation and interviews, provide rich insights into the emotional depth of winemaking and the ways in which winemakers forge connections with their surroundings and communities. Complementing the written analysis, the documentary film "Ad Fundum" offers a sensory exploration of the themes discussed in the thesis. The film captures the case of Maria Pia Castelli Winery, a Family owned winery based in the Marche region, Italy and allows viewers, through a combination of visual, audio and ethnographic methods, to experience firsthand the embodied resilience of winemakers and the importance of care in their craft. "Ad Fundum" contributes to our understanding of winemaking as a deeply human endeavor, driven by care, resilience, and a commitment to sharing. By combining conceptual analysis with firsthand accounts and visual storytelling, the two outputs offer a unique perspective on the affective dimensions of winemaking, enriching our appreciation of this ancient craft in the face of contemporary challenges.Show less
