Leiden University Student Repository

Jacobus Costa, David 2019

Cool Japan in China and South Korea: Japan’s Pop Cultural Diplomacy as Source of Soft Power in Complicated Bilateral Relations

Bachelor thesis | International Studies (BA)

closed access

This thesis looks at the relationship between the Cool Japan products and how the export of these products reflects upon the public opinion of the Chinese and South Korean public. It addresses the...Show moreThis thesis looks at the relationship between the Cool Japan products and how the export of these products reflects upon the public opinion of the Chinese and South Korean public. It addresses the limitation of cultural diplomacy as a source of soft power in the context of Sino-Japanese and South Korean-Japanese relations.Show less