Cultural exchange is so embedded in daily life that the importance of it for international relations is not apparent. Cultural products or services may unconsciously generate feelings towards the...Show moreCultural exchange is so embedded in daily life that the importance of it for international relations is not apparent. Cultural products or services may unconsciously generate feelings towards the nation they represent. Irish Riverdance, and Chinese dancing, for example, are actively generating emotions and stances among their international audiences, and the exchange of these cultural products generates mutual understanding between these nations. The aim of this thesis is to study the significance of cultural exchange as a means of soft power and cultural diplomacy in international communication and cooperation. The case studies of this thesis are Chinese and Irish performing arts. This study implies that the relations between China and Ireland are positively influenced by cultural diplomacy and soft power.Show less
This thesis is about the study of the impact of responses from (civil) society, the economic market and the national political sphere on the success of cross-border joint ventures in China. Through...Show moreThis thesis is about the study of the impact of responses from (civil) society, the economic market and the national political sphere on the success of cross-border joint ventures in China. Through this study, it will be established that responses from the aforementioned sectors do indeed impact the realization of cross-border joint ventures in China. The origin and role of these responses in facilitating international corporate interaction will also be assessed. Because of the lack of research on cross-border Mergers & Acquisitions (M&A) in China, literature has been selected from a variety of perspectives and disciplines. The societal responses have been grouped in three different foci through which the research has been done: (1) external risks inherent to joint ventures and M&A in general, that in the context of the Chinese market are extra compromising; (2) the controlling practices and narrative of the economic nationalist agenda of the Chinese government; (3) (media) discourses and practices that code the consumption of foreign products and/or services through the lens of consumer nationalism. Leading from these foci and the establishment of the existence of an impact, the research question has been tackled from different angles through e.g. case studies, sub-questions and a counterargument. The intended purpose of this enquiry is to contribute to an underdeveloped research field and also aid practitioners’ understanding of Chinese M&A so they can better anticipate and design their cross-border joint ventures in China.Show less
We depend on media for information and the most important distributor thereof are news media. This thesis will evaluate different media perspective of four countries. A comparative quantitative...Show moreWe depend on media for information and the most important distributor thereof are news media. This thesis will evaluate different media perspective of four countries. A comparative quantitative content analysis of sixty-two articles from news websites from China, The U.S., England and the Netherlands aims to identify the different perspectives in the coverage of the event of U.S. President Trump his ‘state visit-plus’ to China. The thesis will address the mechanisms and history behind journalism with special interest in Chinese journalism. This is due to the controlling nature of Chinese domestic politics and the effects thereof on Chinese journalism. Concepts evaluated to obtain a better understanding of China’s media tactics and development are soft power and framing. These concepts, combined with a historical framework and the content analysis will provide a better understanding of the workings of media from different national perspectives.Show less
This thesis aims to research how the Korean Wave has been a factor in increasing the government's soft power. It sets out the role the government has played in creating this source of soft power...Show moreThis thesis aims to research how the Korean Wave has been a factor in increasing the government's soft power. It sets out the role the government has played in creating this source of soft power and how it has affected South Korea's position in the world scene. This is done by researching the effects of K-dramas in the East Asian region and K-pop in the global context.Show less
The Chinese Social Credit System (SCS) has often been described by Western observers as an “Orwellian nightmare”. However, within China, so such outrage appears to exist. Therefore, this paper...Show moreThe Chinese Social Credit System (SCS) has often been described by Western observers as an “Orwellian nightmare”. However, within China, so such outrage appears to exist. Therefore, this paper examines the current state of the SCS and analyses to what extent the system really intents to further repress the Chinese people using surveillance and big data. First, a number of common myths are dispelled, namely the confusion between Sesame Credit and SCS and the use of big data. Then, a more comprehensive overview of the SCS is created and the actual real-life implementation in local pilots is examined. The final chapters then turn to an interpretation of the SCS. The key finding is that while the SCS has the potential to turn into this feared Orwellian nightmare, this does not appear to be the intended goal of the system. Instead, the main focus is on improving the population’s “suzhi” (or: quality) in order to improve economic and social regulation and make China a more “trustworthy” place.Show less
Research master thesis | Asian Studies (research) (MA)
open access
In 2013, the re-opened Nanjing Museum added the Gallery of the Scene of the Republican Period (abbreviated as the Republican Gallery) to its permanent exhibition. This research attempts to explore...Show moreIn 2013, the re-opened Nanjing Museum added the Gallery of the Scene of the Republican Period (abbreviated as the Republican Gallery) to its permanent exhibition. This research attempts to explore the curatorial aim by examining the conceptualization of this exhibition hall. It suggests that the Republican Gallery has simplified the nature of Republican China and presented a selected, idealized Republican street view which the public is familiar with through mass media. By examining the Republican Gallery, the research expects to achieve a better understanding of the connection between memory and museums.Show less
Deze BA-scriptie doet onderzoek naar wat de Olympische Spelen in 2008 voor Beijing hebben betekend. De auteur beantwoordt de vraag in hoeverre de Olympische Spelen hebben geleid tot een...Show moreDeze BA-scriptie doet onderzoek naar wat de Olympische Spelen in 2008 voor Beijing hebben betekend. De auteur beantwoordt de vraag in hoeverre de Olympische Spelen hebben geleid tot een nalatenschap (legacy) op milieukundig, economisch en stedenbouwkundig gebied. Door een raamwerk voor het in kaart te brengen van nalatenschap toe te passen op de literatuur over dit onderwerp, concludeert de auteur dat de Olympische Spelen in Beijing hebben bijgedragen aan een versnelde verbetering van het milieu en van de infrastructuur. Daarnaast hebben de Spelen gezorgd voor de bouw van accommodaties, waarvan een deel nog wordt gebruikt, een deel niet meer wordt gebruikt en een ander deel opnieuw kan worden gebruikt voor de aankomende Olympische Spelen in 2022. Tot slot hebben de Spelen gezorgd voor nieuwe woningen door de bouw van het Olympische Dorp én hebben ze niet geleid tot een schuldenlast, ondanks het feit dat ze niet hebben bijgedragen aan een groei van het toerisme; voor andere steden die de Spelen hebben georganiseerd heeft dat tot problemen geleid.Show less
In 2001, the Chinese government officially recognized Zhongdian County in Yunnan Province as Shangri-La, which is a fictional concept that signifies paradise introduced by the British author James...Show moreIn 2001, the Chinese government officially recognized Zhongdian County in Yunnan Province as Shangri-La, which is a fictional concept that signifies paradise introduced by the British author James Hilton (1933). Ever since the region has been renamed, some visitors have started to express that Shangri-La County has transformed into a theme park and has lost its authenticity. The current essay explored, by using Bryman’s (2004) theory of Disneyization as a framework, whether it can be said that the name change into Shangri-La has changed the region into a theme park. The resources of this research were scholarly literature, travel blogs and TripAdvisor reviews about Shangri-La. Of the four principles mentioned in Disneyization, that all describe a trend common to a theme park, the principles of theming, hybrid consumption and merchandising were all found to be take place in the Shangri-La region. Only performative labor, as defined in the theory, was considerably less present in Shangri-La County. However, in regard to how Chinese theme parks (like Yunnan Ethnic Folk Village) function, such as the lack of smiling service, the principle of performative labor may still apply to Shangri-La. Thus, the result indicates that Shangri-La is comparable to a theme park and that how the theory of Disneyization is defined currently has no universal validity because it takes no cultural differences in account. Furthermore, in view of Jean Baudrillard’s (1994) account of postmodernism, Shangri-La is similar to a theme park in that they both create a hyper-reality in which a highly similar but ‘unreal’ reality is experienced by visitors through the processes of simulation or simulacrum. In this sense, the Shangri-La narrative has bestowed a frame by which tourists started to percept and experience the region’s authenticity. However, considering that Western tourists are predominantly the ones seeking authenticity in Shangri-La – may it be an authentic setting or an authentic self – it is their confrontation with the touristic environments like Dukezong that sways them to evaluate the region as a theme park. The voices of the local population and Chinese tourists were not brought into account in the current research; future research should therefore explore deeper how these groups’ experience the changes in Shangri-La County.Show less
Hoewel academici met name de huidige Chinese consumptiemaatschappij vanuit een Foucaultiaanse invalshoek, is het ook mogelijk om dit te doen vanuit een Gramsciaanse invalshoek. In deze scriptie...Show moreHoewel academici met name de huidige Chinese consumptiemaatschappij vanuit een Foucaultiaanse invalshoek, is het ook mogelijk om dit te doen vanuit een Gramsciaanse invalshoek. In deze scriptie betoog ik waarom dit laatste zinvol is.Show less
Het globaliseringsproces heeft invloed op de ontwikkelingen die China nu doormaakt, en brengt een influx aan onder andere westerse cultuur. Buitenlandse bedrijven die in China gevestigd zijn...Show moreHet globaliseringsproces heeft invloed op de ontwikkelingen die China nu doormaakt, en brengt een influx aan onder andere westerse cultuur. Buitenlandse bedrijven die in China gevestigd zijn verspreiden mede via tv-reclames hun eigen culturele waarden. Maar omdat zij zich aanpassen aan de Chinese markt is er ook sprake van een wisselwerking. De buitenlandse fastfoodketens brengen nieuwe soorten eet-ervaringen met zich mee, en nemen Chinese lokale producten op in hun menu. Zo worden Chinese en buitenlandse culturele waarden wisselend en in combinatie gebruikt. Dit is vooral te zien in fastfoodreclames, die nu overal op tv en internet te vinden zijn.Show less
