This research investigates if Moyee Coffee, a Dutch coffee corporation who adopts a different strategy than other fair trade coffee corporations, can contribute to the fifth goal (Gender Equality)...Show moreThis research investigates if Moyee Coffee, a Dutch coffee corporation who adopts a different strategy than other fair trade coffee corporations, can contribute to the fifth goal (Gender Equality) of the Sustainable Development Goal Agenda 2030. The research investigates the political, economic, and socio-cultural aspects of coffee in Ethiopia, known as the birthplace of Arabica coffee. It highlights how generic and fair trade coffee supply chains operate. It seeks to understand how the position of smallholder farmers could be improved through the workings of a continental and supra-national development agenda. All this whilst highlighting the position of women within each topic. The research explicitly focuses on women regarding SDG 5 (Gender Equality) and the generally marginalized position of women within global supply chains. By investigating the workings of Moyee Coffee, this research highlights to what extent there is gender equality among the smallholder farmers as employed by Moyee. By aligning the baseline measurements to the theoretical approaches of the Sustainable Livelihoods Framework, Gendered Commodity Chains theories, and national and regional data, it seeks to understand to what extend there is gender equality among smallholder farmers as employed by Moyee and how there is a possible contribution to SDG 5 (Gender Equality). The key outcomes of the research indicated that there is no differentiation between the position of female smallholder farmers as employed by Moyee and the regional and national female smallholder farmers. Thus, the livelihoods of female smallholder farmers, through the workings of a different type of fair trade, are not empowered nor improved. However, the regional outcomes, to which the outcomes of the data of Moyee compare, do contribute to a slight extend to the realization of SDG 5 (Gender Equality). Nevertheless, the outcomes of the baseline study invite more specific interventions targeted at improving the lives of female smallholder farmers.Show less
