This Graduation Project revolves around the real caste study and co-creation project Berk&Hout which is situated on the boundary of the municipalities Tilburg and Udenhout (the Netherlands). An...Show moreThis Graduation Project revolves around the real caste study and co-creation project Berk&Hout which is situated on the boundary of the municipalities Tilburg and Udenhout (the Netherlands). An important element in the development of this new residential area was the excavation of a Late Bronze Age/ Early Iron Age urnfield together with settlement traces from the Bronze Age and Roman Period. The aim of this paper was to explore the possibilities of co-creation projects for archaeological research, especially for its public outreach including citizen participation. Co-creation is an upcoming concept in the field of public archaeology, a branch of archaeology that concerns itself with the interaction between the archaeological research and the public. The intention of co-creation is to create an environment in which all stakeholders of a project work together to define the goals of a project, create the plan and make joint decisions. In order for co-creation to become increasingly prevalent in the field of archaeology, the establishment of two treaties by the Council of Europe were necessary. It started with the implementation of the Malta convention (1992), which ensured conservation and protection of the archaeological heritage and with that the role of the archaeologists in society and within (development) projects. At the same time, with the Malta convention the importance of the accessibility of heritage and the role of public awareness was considered. In the Faro convention (2005) the focus on participation in cultural heritage was developed even further. The framework aided the shift in focus from how Europe’s heritage should be protected to why heritage should be accorded value. Its intention was to change the role of the public in assigning value to heritage and emphasizes that heritage should not just be defined by the heritage professionals: the democratization of heritage. It was an important step in order to facilitate co-creation projects because of a shift in the agency, the valorisation and inclusiveness of cultural heritage. The Faro convention also mentions the potential of heritage as resource for sustainable development and ability to enhance the quality of life through placemaking and creation of communities. Five case studies from Netherlands and its neighbouring countries demonstrated the potential that archaeology has in co-creation projects when designing with archaeology is used. Based on the master plan of Berk&Hout, the scientific results of the archaeological research and the stakeholder analysis, it was decided to physically implement the archaeological heritage in the landscape of Berk&Hout through designing with archaeology. Three designs were suggested that were themed around several steps from the ladder of citizen participation; information, concertation and co-creation. This research by design made apparent the possibilities and challenges that designing with archaeology offers for the field of archaeology and heritage within co-creation projects. It is a permanent and sustainable way to physically represent the heritage of a place. With active involvement of the stakeholders it can lead to community building and enhance the quality of life for an area. Co-creation and ‘designing with archaeology’ can transform the space of the development project Berk&Hout into a place again: from cremation to co-creation.Show less
This research focuses on improving the accessibility of archaeology in the Netherlands. The motives for this research are both to create more awareness and support for archaeology and to meet the...Show moreThis research focuses on improving the accessibility of archaeology in the Netherlands. The motives for this research are both to create more awareness and support for archaeology and to meet the needs of people that are interested in archaeology. This topic is addressed by analysing blogs and social networking sites. Additionally, it is examined whether these digital communication methods can help reach non-traditional audiences, particularly to engage the more difficult to reach target group of young adults. To be able to answer the research questions, questionnaires were set up for three target groups: bloggers, blog readers and young adults. A total number of 1.174 respondents have provided for many new insights regarding the use of blogs and social networking sites in archaeology, which messages need to be communicated and in which ways they can be communicated. Among other things, it has appeared that there are still some significant differences in the preferences of blog readers and the content that bloggers mainly blog about: most blog readers prefer to read about specific archaeological regions, excavations and sites, while most bloggers blog about personal opinions on archaeological matters. Blogs and social networking sites can contribute to making archaeology more accessible for a wider public and reaching out to young adults by incorporating and listening to the preferences, ideas, needs and wishes of the audiences they reach and of young adults themselves. Specifically regarding young adults, there are several approaches that can be applied in order to reach them. This requires depending less on the technology of blogs and social media and requires more of a focus on the content and message.Show less
